Beauty Giants Help During The Japan Crisis
Japan has always been on the fore front of all things beauty and many of the larger corporate giants that are involved in beautification are giving a helping hand to those tsunami victims in Japan. With the recent events in Japan victims will need a certain amount of help from everyone including the community that makes beauty possible.
According to Stylist:
“And so some of beauty’s biggest names have stepped forward in the aftermath of the earthquake devastation, looking to help the battered country rebuild with the aid of remarkably generous donations — some of which reach into the millions.”
L’Oréal:The beauty giant — which owns brands as diverse asThe Body Shop,Lancôme,Kiehl’sand itsnamesake drugstore label— will donate $1.3 million to the Japanese Red Cross, in addition to encouraging L’Oréal U.S. employees to personally contribute to American Red Cross relief efforts via an automatic payroll deduction.
Creed: A luxury fragrance dynasty that has continuously passed from father to son since 1760, Creed will donate a portion of all online sales to the American Red Cross. While the percentage is yet to be determined, a brand spokesperson expects it to match or be near Creed’s 10 percent donation to Haiti earthquake relief.
This is just a sampling of the beauty companies looking to help our fellow friends over in Japan by either donating proceeds or a portion of proceeds to help the victims of the tsunami. The beauty industry has the power to create some substantial funds to help our fallen friends and many have taken the first step to do so.
If you are interested in donating visit the American Red Cross and make your donation today.