Throughout the ages women have turned to makeup, hair products, curlers and even what seems like small torture devices to groom themselves to perfection. As far back as the Egyptians, looking good is always “in”. Nowadays, as science advances and correcting, preventing and treating become essential in a day to day regime; men are now joining the bandwagon with Brotox treatments
These days, as “cosmetic surgery” becomes a household and the job markets become more competitive, men are not equating “taking care of yourself” to women. Products and treatments specifically formulated for men’s skin like moisturizers, lip products, eye creams even Botox and fillers are becoming more and more popular. According to the American Society for Aesthetic Plastic Surgery (ASAPS), in 2011 men accounted for just over 10 percent of patients undergoing injections of Botulinum Toxin type A such as Botox and Dysport. It was also the most common nonsurgical cosmetic procedure performed on men, with more than 264,000 individuals receiving injections. “Men want a little more subtlety than women,” a clinical assistant professor of surgery at the Weill Cornell Medical College in New York City, told Health Day. “They want movement of the face, but they don’t want deep furrows in their forehead.”
Typically, Advanced Facial Aesthetics patients’ request a natural, subtle look. As “growing old gracefully” is in and looking “overdone” is out; more and more men are having those forehead lines softened and taking better care of their skin. Botox corrects forehead lines and lines around the eyes and can be adjusted to anyone’s liking whereas a filler would correct smile lines around the mouth. Surgical options are also becoming more popular such as a Rhinoplasty (to adjust the shape of a nose) or Blephroplasty (to correct the upper or lower eyelids.) Contact Advanced Facial Aesthetics to set up a consultation.
